Corporate America has embraced the blog as a communication tool. Well, kinda. In theory, a blog is great. Very new millennium, right? Unfortunately, nearly a decade into the new millennium, many a blog, started with high hopes and keen ambition, now sit forlorn.
Starting a blog is easy. Keeping a blog current can be a challenge.
Blogger Kami at Communication Overtones has some great simple tips in her entry A Blog Should Feel Like a Gift: 10 Ways to Improve Your Corporate Blog. Take a look and spend a few minutes thinking about how easy it would be to improve your blog.